New virtual reality gaming and entertainment venue Mirra opening in Bellevue

Written by Thomas Wilde

Virtual reality entertainment startup Mirra plans to open its first location in Bellevue, Wash. in August.

Mirra is a “social entertainment venue” that offers an assortment of unique VR games that attendees can play for an hour at a time. It’s moving into a third-floor, 10,700 square-foot space at Lincoln Square South as part of the Bellevue Collection development.

“Our venue takes the party game concept to new heights,” Mirra founder Sam Wang said in a press release. “We’re merging VR technology with a vibrant social scene to create unforgettable events.”

Wang founded Mirra in 2020 in Bellevue. His previous positions include a stint as a general manager at the visual effects studio Phenom Films and co-founding the VR startup Skylimit Entertainment Group, both located in Beijing.

At Mirra, attendees can play multiple VR games that the company has developed in-house, with a focus on party games for a variety of skill levels. The games are intended for adults, but can be played by families with children.

An individual player at Mirra uses a VR headset to participate in any given game. As they play, their actions are broadcast via a holographic avatar to a nearby giant 8K LED screen wall.

The idea is that each game is immersive for its participants, while also being fun to watch on the big screen for attendees who are still in actual reality. Mirra’s launch lineup includes dancing, treasure hunts, hockey, and a variety of other activities presented in a game show format.

In addition to its VR games, Mirra features a full kitchen and bar, interactive technologies for attendees, and 8K LED screens throughout the venue that display multiple different environments.

The current plan is that Mirra will be an all-ages venue until 6 p.m. After that, it shifts to become a 21-and-over nightclub until it closes at midnight.

GeekWire has reached out to Mirra to get more details about the venue, and we’ll update when we hear back.